Biolife Solutions
Role: Printed and Digital Brand Materials, Campaign Design, Web Design, Animation Design, Video Editing.
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Date: 2022-2023
Challenge: BioLife Solutions is a class-defining cell and gene therapy bioproduction tools and services company, with a broad portfolio of acquired companies, which required a rebrand, including both brand architecture and visual assets for a powerful and cohesive brand identity.
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Solution: I designed collaboratively with the senior designer and creative director diverse marketing and corporate materials, including ads (both videos and statics), campaigns, printables, brand and event assets, and visuals for the new website and store.
Animation Design
This short animation demonstrates this industry-first -70°C Phase Change Material (PCM) technology, through Stirling Ultraguard™ sealed non-toxic bricks. I storyboarded and designed the entire animation with the guidance of my creative director, which helped me significantly improve my storytelling and illustration skills.
